The Branding Iron

Name: The Branding Iron
Address: 640 W 16th St, Merced, CA, United States, 95340-4721
Telephone: (209) 722-1822
Price range: $31 to $50
Rating: 3.8

3.8 (52)

$31 to $50

Steakhouse

640 W 16th St, Merced, CA 95340-4721

About this restaurant

Good for special occasions
Romantic
Good for groups

The Branding Iron (BI), located in Merced, California, is known for high-quality fresh meat selections prepared by award-winning chefs with over 100 years of experience collectively. The restaurant honors the history of the ranching with its name, the iconic neon sign of a cowboy branding a calf, and its decor. The facility at the BI includes a main dining room, a bar with intimate dining area, and a private lounge. The BI is also set up to host banquets and large events. Our Signature dishes includes a Spanish soup, Bone-in Rib-eye and a 16-ounce rancher's cut of Prime rib.

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Dining areas

Additional information

Dining style
Casual Elegant
Price
$31 to $50
Cuisines
Steakhouse, Seafood, Steak
Hours of operation
Tue–Sat 4:30 pm–8:30 pm
Phone number
(209) 722-1822
Website
http://www.thebrandingiron-merced.com/
Dress code
Formal Attire

Location
640 W 16th St, Merced, CA 95340-4721
Neighborhood
Merced
Cross street
Between M St. & O St.
Parking details
Private Lot
Additional
Banquet, Bar/Lounge, Beer, Cocktails, Counter Seating, Full Bar, Happy Hour, Indoor Fireplace, Non-Smoking, Patio/Outdoor Dining, Private Room, Takeout, Wheelchair Access, Wine

Ace-High Artichoke$10.00
Hot off the broiler! (seasonal)
Fried Calamari$15.00
Crunchy tubs & tentacles served with cocktail sauce
Onion Rings$9.00
Served with our Big Gun Burger Sauce & Ranch Dressing
Chicken Wings$10.00
Spicy or mild. Served with Ranch & Chipotle Sauce
Hand-Battered Coconut-Fried Prawns$20.00
Simply put....these are special!

Soups & Salads

Fresh Gazpacho
Our FAMOUS Cold Soup served with Tortilla Chips
- Cup$6.00
- Bowl$10.00
Homemade Soup
- Cup$6.00
- Bowl$10.00
Fresh Green Salad
Served with slices of red onion, black olives, pepperoncini, and your choice of dressing
- Sm$6.00
- Lg$10.00
Homemade Soup & Salad$12.50
Bowl of Homemade Soup or Gazpacho & a Large Salad
Chicken Caesar Salad$15.00
Sliced chicken breast with chopped romaine, grated Parmesan cheese, artichoke hearts, tossed with Caesar dressing & garnished with tomato slices, egg, & green olives

Sandwiches

Big Gun Burger$15.00
Our Signature Burger: one-half pound of ground, choice beef smothered with grilled onions & mushrooms and topped with melted cheese, lettuce, tomato, and pickles. Placed between two toasted sourdough buns and served with a side of our spicy 1000 Island dressing
Tri-Tip French Dip Sandwich$14.00
Tender Tri-Tip slices stacked on a sourdough French roll with a cup of hot Au Jus
Bacon Cheeseburger$14.00
The Simple Classic
Mexicali Chicken Sandwich$14.00
Marinated Chicken Breast covered with Pepper-Jack Cheese and Avocado. Served on a French Roll with a side of spicy Chipotle sauce

Dinners

Branding Iron Dinners
Include Entree; Vegetable Du Jour; Raspberry Freeze; and your choice of Baked Potato, Steak Fries, Sweet Potato Fries, or Rice Pilaf
Make it a Deluxe Dinner!
Add Soup Du Jour or Gazpacho plus a Dinner Salad for Only $8!

Signature Prime Rib

Signature Prime Rib
This "Specialty of the House" is rubbed with our own 60 year-old recipe of herbs and spices, then roasted slowly in our Special Prime Rib Ovens. We carve each slice to your individual order to ensure it's flavorful and juicy when delivered to your table. Served with hot au jus & creamy horseradish...our Prime Rib has been voted "the Best Around"
- 8 Oz.$30.00
- 12 Oz.$36.00
- 16 Oz.$42.00

Succulent Steaks

12 oz. Ribeye Steak$36.00
Legendary cut of beef served with creamy horseradish sauce
8 oz. Filet Mignon$42.00
The most tender cut of beef. Served with bordelaise sauce
8 oz. Branding Iron Steak$25.00
Tasty Flat Iron topped with Maitre d' garlic butter
12 oz. Coffee-Rubbed Ribeye$38.00
Don't let the word "Coffee" mislead you...this is the BEST marinated steak around! Quantity Limited Nightly
12 oz. New York Steak$36.00
King of Red Meat! Topped with Maitre d' garlic butter

Seafood

Lobster Tail
Amazing Lobster Tail served with lemon and drawn butter
- Market
Grilled Basa Fillet$24.00
Dipped in special batter and served with tartar sauce
Crunchy Prawns$22.00
Served with cocktail sauce
Scampi$28.00
Five large shrimp sauteed in garlic butter with parsley, capers, and Parmesan Cheese
Hand-Battered Coconut-Fried Prawns$28.00
A B.I. Specialty served with spicy marmalade sauce

Chicken

Chicken Piccata$24.00
Tender chicken served in a delicate white wine sauce touched with lemon and peppered with capers
Chicken Enchiladas$18.00
A Merced Favorite!
Teriyaki Chicken Breast$20.00
The simple classic

Vegetarian

Vegetable Fettuccini Alfredo$16.00

Beverages

$2.75

Iced Tea
Pepsi
Diet Pepsi
Mug Rootbeer
Sierra Mist
Raspberry Iced Tea
Pink Lemonade
Milk
Hot Tea
Peerless Coffee

What 52 people are saying

The Branding Iron reviews from people who’ve dined at this restaurant. Based on recent rating.

Overall ratings and reviews

3.8

3.8 based on all time ratings

3.8Food
4.0Service
4.0Ambience
3.6Value

Noise • Moderate

52 Reviews

OT
OpenTable Diner
Fresno / San Joaquin Valley2 reviews
4.0
Dined on November 29, 2023
1. Overall 4
2. Food 4
3. Service 4
4. Ambience 4
The Branding Iron has been a staple in Merced for many years. My only complaint is they changed the bread, coconut shrimp and salad. The originals were the best in town!! Hope they can bring them back. Our entrees were very good.
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MS
McSherry VIP
San Francisco Bay Area9 reviews
4.0
Dined on November 18, 2023
1. Overall 4
2. Food 5
3. Service 3
4. Ambience 3
Food is excellent, though very expensive since new owners have taken over. Wait staff is friendly and helpful, though inexperienced.
Is this helpful?
RS
RobertandSuzSilveira
Fresno / San Joaquin Valley4 reviews
1.0
Dined on November 1, 2023
1. Overall 1
2. Food 1
3. Service 1
4. Ambience 1
Waited to get our food for over one hour . Then it was cold .
Is this helpful?
OT
OpenTable Diner
California Central Coast1 review
5.0
Dined on October 11, 2023
1. Overall 5
2. Food 5
3. Service 5
4. Ambience 5
As always excellent food and excellent service. Wife has always enjoyed the food here so I guess we will keep supporting a local business.
Is this helpful?
S
Stan
Fresno / San Joaquin Valley1 review
5.0
Dined on October 8, 2023
1. Overall 5
2. Food 5
3. Service 5
4. Ambience 5
Very excellent Prime Rib, beautiful restaurant ambience, will be going back.
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l
lorid VIP
San Francisco Bay Area17 reviews
3.0
Dined on October 7, 2023
1. Overall 3
2. Food 3
3. Service 2
4. Ambience 2
A good dinner but they need a better selection of wine and beer.
Is this helpful?
OT
OpenTable Diner
Las Vegas1 review
3.0
Dined on August 6, 2023
1. Overall 3
2. Food 2
3. Service 4
4. Ambience 3
The food was acceptable. The service was exceptional but the restaurant needs to be cleaned. There is mold on the windows. The place was very dark, I would a little scared to see the place with the lights on.
Is this helpful?
DB
DBrad
Hawaii3 reviews
4.0
Dined on July 23, 2023
1. Overall 4
2. Food 4
3. Service 4
4. Ambience 3
Food and service were excellent. However, I'm not sure it was worth the price. Dining room was very warm, whereas bar was nice and cool. It was an overall good experience.
Is this helpful?
OT
OpenTable Diner
San Francisco Bay Area1 review
1.0
Dined on June 18, 2023
1. Overall 1
2. Food 1
3. Service 1
4. Ambience 2
The food was over cooked, we didn’t get the appetizers we ordered and we couldn’t use the gift certificates we had even though we showed the waiter before we ordered. They were very unorganized and slow. That will be the last time we go to The Branding Iron.
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P
Pomologist VIP
San Francisco Bay Area27 reviews
5.0
Dined on June 10, 2023
1. Overall 5
2. Food 5
3. Service 5
4. Ambience 5
Great, diverse menu. Our waitress MaryLynn was oustanding and the food was excellent. It's been a while since we ate here but we wil be back soon!
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FAQs

The Branding Iron offers takeout which you can order by calling the restaurant at (209) 722-1822.

The Branding Iron is rated 3.8 stars by 52 OpenTable diners.

Not available on OpenTable

Unfortunately, this restaurant is not on the OpenTable booking network. To check availability, please contact them directly.

Is this your restaurant?

Claim this listing

640 W 16th St, Merced, CA 95340-4721

Dining areas

Additional information

Cross street
Between M St. & O St.
Neighborhood
Merced
Hours of operation
Tue–Sat 4:30 pm–8:30 pm
Price
$31 to $50
Cuisines
Steakhouse, Seafood, Steak
Dining style
Casual Elegant
Dress code
Formal Attire
Parking details
Private Lot
Additional
Banquet, Bar/Lounge, Beer, Cocktails, Counter Seating, Full Bar, Happy Hour, Indoor Fireplace, Non-Smoking, Patio/Outdoor Dining, Private Room, Takeout, Wheelchair Access, Wine

Website
http://www.thebrandingiron-merced.com/
Phone number
(209) 722-1822

The Branding Iron

About this restaurant

Not available on OpenTable

There’s more to explore

Dining areas

Additional information

Starters

Ace-High Artichoke$10.00

Fried Calamari$15.00

Onion Rings$9.00

Chicken Wings$10.00

Hand-Battered Coconut-Fried Prawns$20.00

Soups & Salads

Fresh Gazpacho

Homemade Soup

Fresh Green Salad

Homemade Soup & Salad$12.50

Chicken Caesar Salad$15.00

Sandwiches

Big Gun Burger$15.00

Tri-Tip French Dip Sandwich$14.00

Bacon Cheeseburger$14.00

Mexicali Chicken Sandwich$14.00

Dinners

Branding Iron Dinners

Make it a Deluxe Dinner!

Signature Prime Rib

Signature Prime Rib

Succulent Steaks

12 oz. Ribeye Steak$36.00

8 oz. Filet Mignon$42.00

8 oz. Branding Iron Steak$25.00

12 oz. Coffee-Rubbed Ribeye$38.00

12 oz. New York Steak$36.00

Seafood

Lobster Tail

Grilled Basa Fillet$24.00

Crunchy Prawns$22.00

Scampi$28.00

Hand-Battered Coconut-Fried Prawns$28.00

Chicken

Chicken Piccata$24.00

Chicken Enchiladas$18.00

Teriyaki Chicken Breast$20.00

Vegetarian

Vegetable Fettuccini Alfredo$16.00

Beverages

Iced Tea

Pepsi

Diet Pepsi

Mug Rootbeer

Sierra Mist

Raspberry Iced Tea

Pink Lemonade

Milk

Hot Tea

Peerless Coffee

Overall ratings and reviews

FAQs

Does The Branding Iron offer delivery through OpenTable or takeout?

How is The Branding Iron restaurant rated?

Not available on OpenTable

Dining areas

Additional information