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Serra by Birreria, New York, NY

Serra by Birreria

4.2
4.2
6435 Reviews
$31 to $50
Italian
Meaning “greenhouse” in Italian, SERRA encompasses a warm and welcoming ambiance reminiscent of the autumnal Italian countryside, placing an emphasis on bright fall leaves and seasonal décor boasting cheerful red, orange, and yellow hues. Celebrate the return of fall with our new food and beverage offerings for a cozy escape from the chilly city weather - SERRA by Birreria has transformed into an abundant, autumnal oasis.


Drawing inspiration from the countryside of Southern Italy, our chefs have curated a fresh and vibrant menu of dishes showcasing a vast selection of shareable dishes, showstopping desserts, and inventive cocktails — from warm and savory Zucca, roasted delicata squash and toasted pumpkin seed, to satisfying Butternut Squash Ravioli with brown butter, hazelnut, and sage.

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2 people

7:00 PM


Booked 189 times today
Private dining

Private dining

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Additional information

  • Dining style
    Casual Dining
  • Price
    $31 to $50
  • Cuisines
    Italian, Farm-to-table, Cocktail Bar
  • Hours of operation
    Mon–Thu 11:30 am–10:00 pm Fri 11:30 am–10:30 pm Sat 11:00 am–10:30 pm Sun 11:00 am–10:00 pm
  • Phone number
    (212) 937-8910
  • Payment options
    AMEX, Discover, Mastercard, Visa
  • Dress code
    Casual Dress
  • Private party facilities
    At Eataly, we believe that one of the greatest sources of joy is what happens around the dinner table. Eataly NYC Flatiron offers a range of private dining and event options in our restaurants and cooking schools.
  • Private party contact
    Private Dining & Events: (212) 229-2560 ext. 311
  • Neighborhood
    Gramercy / Flatiron
  • Cross street
    23RD STREET
  • Parking details
    Parking Garages: (Hourly Rates Apply)<br />Car Park 29LLC 724-732 located on 24th St. and 6th Ave: 212-627-0667<br />Impark (covered parking on 24th and 6th)<br /><br />There is also a parking garage on 23rd st between 5th and 6th avenues, and one on 23rd st between 6th and 7th avenues
  • Public transit
    Trains:N and R trains stop at 23rd street and Fifth Avenue, a few feet from our entrance6 train stop at 23rd Street is located two blocks east of us on Lexington AvenueM, F and PATH trains stop at 23rd st, one block west of our entrance on 6th avenue1 train stops 23rd Street at 7th Avenue, 2 blocks west of our entrance
  • Additional
    Bar/Lounge, Beer, Beer Garden, Cocktails, Full Bar, Happy Hour, Late Night, Non-Smoking, Patio/Outdoor Dining, Patio/Outdoor Dining, View, Weekend Brunch, Wine

What 6,435 people are saying

Overall ratings and reviews

Reviews can only be made by diners who have eaten at this restaurant

4.2
4.2 based on recent ratings
  • 4.1Food
  • 4.1Service
  • 4.5Ambience
  • 3.8Value

NoiseModerate

6,435 Reviews
  1. JillianR

    Greater Boston

    20 reviews

    vip
    5.0

    20 reviews

    Dined 3 days ago

    overall5food5service5ambience5
    We happened upon this by accident and what a great surprise! The atmosphere was amazing and food and drinks were great.

    Is this helpful?

  2. Jrob

    Dallas

    13 reviews

    5.0

    13 reviews

    Dined 3 days ago

    overall5food5service4ambience5
    Our food was amazing. The butternut squash ravioli was delicious. The mushroom parapadelle was our favorite of three dishes. And we loved the arancini appetizer as well.

    Is this helpful?

  3. OpenTable Diner

    New York Area

    3 reviews

    5.0

    3 reviews

    Dined 4 days ago

    overall5food5service5ambience5
    Servers were attentive, food was good, decor was beautiful, ambiance was cool!

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  4. OpenTable Diner

    Milwaukee

    1 review

    3.0

    1 review

    Dined 4 days ago

    overall3food3service1ambience5
    Overall okay experience, but I expected more for the ratings. The service was very slow and short with us. We would’ve ordered more if we had gotten the chance! The gnocchi was not great in my opinion, but their specialty martini was fab. We were also surprised to be charged for the bread that they brought out without asking.

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  5. StephL

    Houston

    2 reviews

    5.0

    2 reviews

    Dined 5 days ago

    overall5food5service5ambience5
    Amazing atmosphere, food, and service! Already planning my next trip back!

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  6. OpenTable Diner

    New York Area

    1 review

    4.0

    1 review

    Dined 5 days ago

    overall4food4service4ambience4
    Great aesthetic. Good drinks and great pasta dishes!

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  7. OpenTable Diner

    Philadelphia

    3 reviews

    5.0

    3 reviews

    Dined 5 days ago

    overall5food5service5ambience5
    Very nice ambience. It’s a great finisher after spending time in the Eataly market. I’ve dined here 4 times, never disappointed!

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  8. stacyc

    Greater Boston

    27 reviews

    vip
    5.0

    27 reviews

    Dined 5 days ago

    overall5food5service5ambience5
    Beautiful decor, attentive, efficient and friendly service, delicious bolognese!!!

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  9. OpenTable Diner

    Toronto

    1 review

    5.0

    1 review

    Dined 5 days ago

    overall5food5service5ambience5
    The food was delicious and the service was great. The decor always stunning!

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  10. OpenTable Diner

    Washington DC

    7 reviews

    5.0

    7 reviews

    Dined 5 days ago

    overall5food5service5ambience5
    First time diners. The Christmas decor was amazing. The cocktails, and pasta were superb. Highly recommend! We will be back once we make it back to NYC!

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  11. OpenTable Diner

    San Francisco

    1 review

    vip
    5.0

    1 review

    Dined 6 days ago

    overall5food5service5ambience5
    Lovely ambience. Excellent server. Great food. Fun seasonsl cocktails.

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  12. brandytexas

    Dallas

    5 reviews

    4.0

    5 reviews

    Dined 6 days ago

    overall4food5service4ambience4
    The food was wonderful! The atmosphere was nice although it would be better at night.

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  13. VeredC

    New York Area

    13 reviews

    vip
    4.0

    13 reviews

    Dined 7 days ago

    overall4food4service5ambience4
    The food and service was great and the scenery is always very festive. Our waitress was so friendly and gave good food recommendations.

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  14. JoslynL

    New York Area

    2 reviews

    2.0

    2 reviews

    Dined 7 days ago

    overall2food2service3ambience2
    Food was mediocore and overpriced. The restaurants in the store seem to have better ambience.

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  15. StephenieP

    Phoenix

    4 reviews

    5.0

    4 reviews

    Dined on November 29, 2023

    overall5food5service5ambience5
    The ambiance is what draws you in, but the food and servers are what make you stay! My second time (came last year for fall) and had to return. Lovely atmosphere with nice details. Service was prompt and attentive without being intrusive. The food and beverages arrived in a timely manner and were replenished as needed. The food was fresh, prepared well and delicious! Our experience was enjoyable and filling. Tasty!

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  16. OpenTable Diner

    New York Area

    3 reviews

    vip
    3.0

    3 reviews

    Dined on November 29, 2023

    overall3food4service2ambience5
    Food timing and Attention to detail was lacking. It is the holiday season which was perhaps overwhelming for kitchen and service— but food was not paced out and the there was a significant lack of attention for the value. Not impressed.

    1 person found this helpful

  17. KatyL

    New York Area

    3 reviews

    3.0

    3 reviews

    Dined on November 29, 2023

    overall3food3service3ambience4
    The atmosphere is beautiful. However, noise level is high and it is difficult to hear at your table. Staff was nice but service was somewhat slow. Appetizers were delicious. Entrees were good. Side veggies were terrible! Do not order those! Drinks were delicious but expensive. Overall, go for a drink and appetizer. Skip a meal there.

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  18. OpenTable Diner

    Washington DC

    1 review

    1.0

    1 review

    Dined on November 28, 2023

    overall1food1service1ambience4
    It took 3 hours for salad and a dessert order. The waiter was extremely rude and the manager did not accommodate for the lack of service.

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  19. Figbelly

    New York Area

    13 reviews

    vip
    5.0

    13 reviews

    Dined on November 28, 2023

    overall5food5service5ambience5
    excellent all the way around. ambiance, decor, food, wine, all excellent. if I had to say one side note is that portion size could have been better. Halibut entree came with nothing but the fish. otherwise very enjoyable experience at Eataly.

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  20. OpenTable Diner

    Philadelphia

    2 reviews

    3.0

    2 reviews

    Dined on November 28, 2023

    overall3food4service4ambience5
    Great ambiance and smaller menu. Given it is always busy and a tourist destination, take my comments with a grain of salt. Party of 2. Good smaller menu with one pasta special was out option for the night. Good drink beer and wine menu. Our waitress was fine however she never stopped by during our dinner and our wine glasses empty. We would have had another if she had come by. She seemed busy but not overly. Appetizers were good. Caesar salad, grilled, was quite wilted. A little overly grilled and sat prior to coming to our table. Our dinner was ok, pasta was warm and great! Our steak however was cold, like warm barely. I feel it sat while the past was being cooked. This was disappointing. Dessert was fine and espresso hit the spot!

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  21. KevinS

    New York Area

    7 reviews

    5.0

    7 reviews

    Dined on November 27, 2023

    overall5food5service5ambience5
    Amazing, Jules our server made the meal! Will definitely return.

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  22. OpenTable Diner

    New York Area

    1 review

    4.0

    1 review

    Dined on November 27, 2023

    overall4food4service5ambience5
    Great food, great service but place was very cold.

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  23. PaTTYJ

    New York Area

    1 review

    5.0

    1 review

    Dined on November 25, 2023

    overall5food4service4ambience4
    Friends and I dined here last night and it was a lovely experience. Pretty setting, tasty food and everyone from the bartender (a lady) to the waiter to the hostess were on their games and trying hard. A bonus: high ceilings meant my friends and I could actually hear each other - not always the case with NYC restaurants. Worth a trip, especially for a special occasion.

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  24. ParadeAttendees

    Phoenix

    6 reviews

    5.0

    6 reviews

    Dined on November 24, 2023

    overall5food5service5ambience5
    While visiting NYC for the Macy's Parade, four of us dined there on the day after Thanksgiving and loved it! The place was beautifully decorated for the holidays so there was a wonderful spirit in the air. The service was as exceptional as the food! We ordered gnocchi, tagliatelle with ragu, and the ravioli along with split pea soup and butternut squash before dinner. Although the ravioli was delicious, it was surprisingly much sweeter than expected with its maple glaze. It would've been as good of a dessert as an entree. We were excited to have been able to get reservations there (made 2 months in advance) and it exceeded our expectations!

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  25. OpenTable Diner

    New York Area

    11 reviews

    4.0

    11 reviews

    Dined on November 24, 2023

    overall4food4service4ambience5
    The restaurant was decorated beautifully but the menu was disappointing. There weren’t many selections and the price points were super high for the items offered. The pasta was ok.. the portion was small for the price. The decorations were cute though! That was the best part.

    1 person found this helpful

  26. OpenTable Diner

    Dallas

    1 review

    1.0

    1 review

    Dined on November 24, 2023

    overall1food1service1ambience3
    The service was very slow, and the food was quite poor for the price. Two people in our party ordered the Ceaser Salad, which arrived warm with very little dressing. They could barely eat the salad and were quiet disappointed. We ordered the 1/2 chicken which was good but not worth the 45-minute wait. The only 2 people in our party ordered pasta and both dishes were very bland. We had to wait another 15 minutes for the server to return to request salt and pepper for the table. Overall, the experience was a disappointment and definitely not worth the price. The only good thing about it was the beautiful atmosphere but unfortunately, it didn't make it worth the trip.

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  27. JamieC

    Los Angeles

    1 review

    2.0

    1 review

    Dined on November 22, 2023

    overall2food2service2ambience5
    Took forever to get our food. Was fresh and well prepared but pretty flavorless. Great spot for family, gorgeous ambiance.

    1 person found this helpful

  28. OpenTable Diner

    New York Area

    1 review

    1.0

    1 review

    Dined on November 20, 2023

    overall1food1service1ambience3
    The service and food at Serra was well below average. This is a classic place that survives only because of the ambiance. I could name 50 other Italian restaurants in NYC at the same price point which have far better food and service. Avoid Serra, Olive Garden is a cheaper and equivalent option.

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  29. JenniferR

    New York Area

    4 reviews

    5.0

    4 reviews

    Dined on November 19, 2023

    overall5food5service5ambience5
    Great experience and great food. Such a beautiful place to have an early dinner in the fall. Will be back again soon.

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  30. JohnR

    New York Area

    3 reviews

    4.0

    3 reviews

    Dined on November 19, 2023

    overall4food3service5ambience4
    This was a 16th birthday party with a bunch of teenage girls, Everyone enjoyed a mocktail, we shared some appetizers then everyone had a pasta, Our waitress presented the cake, then it was plated and delivered. Everyone had a great time and all the girls enjoyed a sophisticated lunch that was reasonable in a nice environment. My daughter enjoyed her special day. Menu at the rooftop restaurant was abbreviated but everyone was happy with what they got.

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  31. JenniferM

    New York Area

    1 review

    3.0

    1 review

    Dined on November 18, 2023

    overall3food2service3ambience3
    food was bland. upset that I requested this table as a surprise brunch and hostess messed up the surprise

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  32. LoreleiE

    Chicago

    1 review

    5.0

    1 review

    Dined on November 18, 2023

    overall5food5service3ambience5
    The food was great. The decor was outstanding. But it took us over 15 minutes for someone to come to our table to say hello or take our drink order. Would I go back absolutely but you should never wait 15 minutes to be greeted at a restaurant. You should be greeted by a server in 1-2 minutes after being seated. Thank you for a lovely meal!

    Is this helpful?

  33. SaraB

    1 review

    2.0

    1 review

    Dined on November 15, 2023

    overall2food1service4ambience1
    Way too loud. Food was bland. Would not recommend.

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  34. MicheleW

    Philadelphia

    4 reviews

    vip
    3.0

    4 reviews

    Dined on November 12, 2023

    overall3food2service4ambience4
    The decor and atmosphere are really beautiful. The staff are friendly and attentive. The food is very average. 

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  35. AHGonOT

    Toronto

    115 reviews

    vip
    4.0

    115 reviews

    Dined on November 12, 2023

    overall4food4service5ambience4
    We have enjoyed every experience at Serra - it has a great ambience, fantastic service and well prepared foods with a nice variety of food and wine. Last night was an off night - we were seated at a table for eight and we had to have them turn off the heater because it was too hot and too noisy and then the printing system went down and all the food was delayed and when it finally did come some of it came cold. They did comp our drinks which was nice of them, and the service was great as usual, and I will come back. 

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  36. izamarR

    1 review

    5.0

    1 review

    Dined on November 11, 2023

    overall5food5service5ambience5
    It was all delicious, just a little pricey for what it is.

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  37. OpenTable Diner

    Houston

    1 review

    5.0

    1 review

    Dined on November 10, 2023

    overall5food5service5ambience5
    Davidson was the best waiter ever!! Incredible food!

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  38. OpenTable Diner

    1 review

    5.0

    1 review

    Dined on November 10, 2023

    overall5food5service4ambience5
    Lovely place, delicious food. The attention could have been faster, but overall we would love to go back.

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  39. MichaelV

    New York Area

    3 reviews

    5.0

    3 reviews

    Dined on November 9, 2023

    overall5food5service1ambience5
    It's a great New York dining experience. It's a beautiful place in a beautiful building in the middle of Flatiron. The staff, unfortunately, didn't seem to excited to be there. We stood at the reception for a while with no one there. I finally flagged someone down and she was visibly put off that I had flagged her down. She was so angry that she put us next to the serving station which is considered the worst table in any restaurant even though there were many other tables available. She clearly didn't want to work there and didn't want me to ask her to help us. Otherwise, it was a great dining experience.

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  40. BrianH

    1 review

    5.0

    1 review

    Dined on November 8, 2023

    overall5food5service5ambience5
    Awesome restaurant, amazing food! Definitely will come again

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Safety precautions

  • Cleaning & sanitizing

    • Surfaces sanitized between seatings
    • Digital, disposable or sanitized menu provided
    • Sealed or wrapped utensils used
    • Common areas deep-cleaned daily
    • Sanitizer or wipes provided for customers
  • Physical distancing

    • Limited number of seated diners
    • Distancing maintained in common areas
    • Extra space between tables
  • Protective equipment

    • Diners must wear masks unless eating or drinking
  • Screening

    • Sick staff prohibited in the workplace

FAQs

Serra by Birreria is rated 4.2 stars by 6435 OpenTable diners.

Yes, you can generally book this restaurant by choosing the date, time and party size on OpenTable.

Make a reservation

2 people

7:00 PM


Booked 189 times today
Google Map for Serra by Birreria

200 Fifth Avenue, New York, NY 10010

Additional information

  • Cross street
    23RD STREET
  • Neighborhood
    Gramercy / Flatiron
  • Hours of operation
    Mon–Thu 11:30 am–10:00 pm Fri 11:30 am–10:30 pm Sat 11:00 am–10:30 pm Sun 11:00 am–10:00 pm
  • Price
    $31 to $50
  • Cuisines
    Italian, Farm-to-table, Cocktail Bar
  • Dining style
    Casual Dining
  • Dress code
    Casual Dress
  • Parking details
    Parking Garages: (Hourly Rates Apply)<br />Car Park 29LLC 724-732 located on 24th St. and 6th Ave: 212-627-0667<br />Impark (covered parking on 24th and 6th)<br /><br />There is also a parking garage on 23rd st between 5th and 6th avenues, and one on 23rd st between 6th and 7th avenues
  • Public transit
    Trains:N and R trains stop at 23rd street and Fifth Avenue, a few feet from our entrance6 train stop at 23rd Street is located two blocks east of us on Lexington AvenueM, F and PATH trains stop at 23rd st, one block west of our entrance on 6th avenue1 train stops 23rd Street at 7th Avenue, 2 blocks west of our entrance
  • Payment options
    AMEX, Discover, Mastercard, Visa
  • Additional
    Bar/Lounge, Beer, Beer Garden, Cocktails, Full Bar, Happy Hour, Late Night, Non-Smoking, Patio/Outdoor Dining, Patio/Outdoor Dining, View, Weekend Brunch, Wine
  • Phone number
    (212) 937-8910
  • Private party facilities
    At Eataly, we believe that one of the greatest sources of joy is what happens around the dinner table. Eataly NYC Flatiron offers a range of private dining and event options in our restaurants and cooking schools.
  • Private party contact
    Private Dining & Events: (212) 229-2560 ext. 311
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