Frida Midtown

4.4
16 Reviews
$31 to $50
Mexican
With a career spanning across two continents and twenty-seven years of experience in some of the best restaurant in the city, our Chef, Emerith Betanzo has created a culinary haven known as Frida Midtown located at 214 East 52nd St. Our Chef will make sure you have the ultimate dining experience and unforgettable taste experience.

Our chef personally selects his produce and vegetables directly from the market daily, as he wants to ensure top quality and freshness of all his ingredients.

Support Frida Midtown during COVID-19

Safety precautions

Cleaning & Sanitizing
  • Surfaces sanitized between seatings
  • Common areas deep cleaned daily
  • Digital, disposable or sanitized menu provided
  • Sanitizer or wipes provided for customers
  • Contactless payment available
  • Sealed or wrapped utensils used
Physical Distancing
  • Limited number of seated diners
  • Distancing maintained in common areas
  • Extra space between tables
Protective Equipment
  • Waitstaff wear masks
  • Diners must wear masks unless eating or drinking
Screening
  • Sick staff prohibited in the workplace
What 16 people are saying
Overall ratings and reviews
Reviews can only be made by diners who have eaten at this restaurant
4.4based on recent ratings
4.5
food
4.4
service
4.5
ambience
4.1
value
Noise · Moderate
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R
Robnyc
New York Area
20 reviews
Dined on October 8, 2021
Overall4food4service3ambience4

Tried this place for the first time with family from out of town. We started with “signature” cocktails, which were great but not exceptional. We ordered the guacamole, which was a small but fresh portion, accompanied with some tortilla chips and pork skins. We asked for salsa, but they didn’t have any. As we enjoyed our cocktails, we noticed it seemed as if no one had food on their table. I think there was a problem in the kitchen, as an hour passed after we place our order. Everyone seemed to just be waiting, which was unfortunate. When our food finally arrived, it was good. We may go back again, but I think they have some problems to address before I would recommend this place. I wish them luck especially with other competitors in the neighborhood.

AW
vipAllenW
New York Area
1 review
Dined on October 7, 2021
Overall2food4service2ambience4

The food is decent but can you imagine we placed the order at 7:05PM, got our appetizer at 7:45 and our entree at 9:05PM? The water was not refilled even once, and we ran out of wine as well. We were checking with the server multiple times and what looks worse is that the restaurant is not even half full...

OT
OpenTable Diner
Toronto
2 reviews
Dined on October 4, 2021
Overall3food3service5ambience5

Acudí a Frida con dos personas que nunca habían probado la comida peruana por sus 5 estrellas en reseñas, con una alta expectativa de la experiencia gastronómica que ofrecían. Lamentablemente, fue una vergüenza para mí tener que explicarle a mis invitados lo nefasto del ceviche.

El ceviche Frida fue un desastre… Pierde totalmente la esencia de lo que es un ceviche. El agregarle manzana verde, hace que se sienta como una ensalada de frutas con pescado, simplemente no funciona. Y la deconstrucción del camote en crema, es un desacierto, pues destruye la textura semi-sólida que debe contrastar con la suavidad del pescado. Sería bueno que evaluaran volver a los sabores tradicionales del ceviche peruano y se alejaran de este adefesio que presentan en su carta como plato “signature”, pues tiene el nombre del restaurante.

Como plato fuerte, ordenamos el lomo saltado, que estuvo bastante bien, las enchiladas de hongos que también lograron su cometido. Pero el Arroz de Mariscos, aunque de sabor estaba aceptable, la presentación no merece que sea el plato más costoso de la carta (32$).

En fin, mi visita a Frida fue una gran decepción.

Report
SM
SimiM
New York Area
7 reviews
Dined on October 1, 2021
Overall3food4service2ambience4

It seems as though this is a new venue. Although the servers were very friendly, there were issues with getting drinks and food- major delays. It took almost 30 minutes for two drinks. Our server was also very confused with where our drinks were, if we ordered and who ordered what. Everyone is very nice, but there is confusion in who is doing what. The food was excellent.

OT
OpenTable Diner
1 review
Dined on October 1, 2021
Overall1food1service1ambience1

Horrible service, we waited 2 hrs for the food and the food was horrible, salty and raw. Not worth neither the money and time.

AB
AndrewB
1 review
Dined on September 18, 2021
Overall5food5service5ambience5

Food was beyond spectacular. Authentic and delightful flavors. Service not rushed and ambiance delightful. Website is an accurate reflection of reality. We’ll be back!

AG
AlianoG
New York Area
12 reviews
Dined on September 14, 2021
Overall5food5service5ambience5

The food was excellent as was the service. We had the cocktails - both gorgeous to look at and delicious to drink. The watermelon drink with tequila was excellent and the lychee drink with the smoke was photographed and shared. All the dishes were good, but the ceviche, the pulpo and the guacamole were favorites.

OT
OpenTable Diner
New York Area
1 review
Dined on September 7, 2021
Overall5food5service5ambience5

Thank you so Much the great staff at Frida midtown for making my birthday so special. The hospitality, the food, the drinks the ambiance, everything was perfect. I will be coming again and I hope you guys continue to make customers as happy as you made me

A
Alex
Washington DC
11 reviews
Dined on August 9, 2021
Overall5food5service4ambience5

This place is amazing! Decided to try it out since it was just steps away from the Hilton Garden Inn Midtown East. Everything we ordered was delicious. (Check out my photos.)
My favorite surprise was the dessert, Dulce Frida. It's tomatoes slow cooked with sugar, cinnamon, and citrus served with vanilla ice cream (if I remember correctly). I know it sounds weird, but they tasted nothing like tomatoes. They reminded me of a dessert version of my grandmother's stewed tomatoes.
I will definitely visit this restaurant again.

S
Susie
Minneapolis
1 review
Dined on August 1, 2021
Overall5food5service5ambience5

The food was excellent, we had a variety of main courses and all were outstanding. Everything was fresh and bright tasting. Portions were more than adequate. The servers were helpful, attentive and easy to interact with. I will be back!

PK
PoojaK
New England
3 reviews
Dined on July 24, 2021
Overall2food2service2ambience5

Food was nothing special but the place was very aesthetically pleasing

TC
TomC
Baltimore
1 review
Dined on July 22, 2021
Overall4food5service4ambience4

A little difficult to find but a good experience. I would return..

c
carolinap
New York Area
1 review
Dined on July 13, 2021
Overall5food5service5ambience5

Food was delicious, service was great and the drinks were amazing as well! The place is small but cozy and super cute !

OT
OpenTable Diner
New York Area
4 reviews
Dined on July 9, 2021
Overall5food5service5ambience5

The ambiance was everything the food and cocktails were amazing, definitely recommend this restaurant.

EL
vipElizabethL
New York Area
12 reviews
Dined on July 7, 2021
Overall5food5service5ambience5

What a delicious meal! The food and drinks were amazing at Frida. Came for dinner with some friends mid-week. Our server was great and the bartender was awesome. Will definately be going back!

OT
OpenTable Diner
New York Area
1 review
Dined on July 3, 2021
Overall5food5service5ambience5

Great dining experience at Frida! Food and service were delicious, cocktails were interesting and very balanced. Can’t wait to come back!

FAQs

You can order delivery directly from Frida Midtown using the Order Online button. Frida Midtown also offers takeout which you can order by calling the restaurant at (212) 688-5200.

Frida Midtown is rated 4.4 stars by 16 OpenTable diners.

Yes, you can generally book this restaurant by choosing the date, time and party size on OpenTable. Due to local restrictions, this restaurant may not be accepting reservations at the moment.