Trace
Trace

Trace

  • Dining Style: Casual Elegant
  • Website: http://www.trace-sf.com/
  • Phone: 4158177836x
  • Hours of Operation:
    Breakfast: Monday-Friday: 6:30am -10:30am

    Brunch: Saturday & Sunday: 7:00am - 2:00pm

    Lunch: Monday-Friday: 11:30am - 2:00pm

    Dinner: Monday-Thursday 6:00pm -10:00pm,
    Sunday: 6:00pm -10:00pm
    Friday & Saturday: 6:00pm - 11:00pm
  • Payment Options: AMEX,Discover,MasterCard,Visa
  • Cuisine: Contemporary American
  • Executive Chef: Jason Rae
  • Dress Code: Smart Casual
  • Accepts Walk-Ins: Yes
  • Additional Details: Banquet/Private Rooms, Bar Dining, Bar/Lounge, Beer, Entertainment, Farm to Table, Full Bar, Happy Hour, Non-Smoking Restaurant, Personal wines welcome, Personal wines welcome (corkage fee applies), Private Room, Weekend Brunch, Wheelchair Access, Wine
  • Entertainment: Resident DJ's spinning Friday and Saturday nights at UPSTAIRS Bar and Lounge.

Getting there

  • Cross Street: Howard Street
  • Public Transit: Two blocks from Montgomery Muni and Bart Station.
  • Parking: Valet
  • Parking Details: $15 validated parking @ W Hotel, Howard Street entrance.
A word from Trace
TRACE at W San Francisco is committed to creating an enriching and thoughtful culinary experience by fusing the vibrant, local personality of the Bay Area with our dedication to socially responsible cuisine. At the helm, Executive Chef Jason Rea leads his team to source local and sustainable ingredients, serving meals that can be confidently traced back their natural origins.

TRACE is located at W San Francisco, an electric urban retreat with a refreshing vibe and extraordinary service. Situated in the heart of the SoMA district next to the San Francisco Museum of Modern Art, Yerba Buena Gardens, and Moscone Convention Center, the dynamic W San Francisco is the place to relax, mingle, share, taste, and explore in San Francisco.
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Trace reviews from OpenTable diners
41 reviews since May 20, 2014
Overall Rating4
  • Food4.1
    Service4.2
  • Ambiance3.9
    Noise LevelModerate
91% of reviewers would recommend this restaurant to a friend.
fit for foodies (14)special occasion (14)great for lunch (13)good for groups (11)vibrant bar scene (9)romantic (9)great for brunch (8)neighborhood gem (8)hot spot (6)late-night find (4)kid-friendly (4)scenic view (2)notable wine list (2)great for outdoor dining (1)Show More
  • Great service and food
    DinnerDateVIP
    Dined on 1/28/2014
    We had the best service here - our waiter, Roger, was also Trace's beekeeper. Yep, they have their own hives so you should definitely try their dishes with the rooftop honey (go for the bread pudding!). The butternut squash risotto was excellent! We also had the scallops with their homemade angel hair pasta and the roasted chicken.
    Special Features:
    fit for foodies
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
  • Service was a little lacking.
    Noms
    Dined on 1/25/2014
    Upon arriving at this restaurant, it was pretty empty. There were tables all around, the bar only had 3 seated at it, and yet it took nearly 20 minutes to get a table. Upon being seated at the table, we again waited a long period of time before someone even came to offer us water. We were told that someone would be along to take our order shortly; however, we again waited a significant amount of time before being approached by a waiter. The waiter took our order and things proceeded as normal, but we didn't get much follow up. Our drinks never got refilled and the waiter only came around once to ask if we needed anything. Unfortunately, this was during the time that my date was using the restroom. I more to write, but hit the text limit.
    Special Features:
    good for groups
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
  • Outstanding !
    Diane
    Dined on 1/22/2014
    We loved our meal.every bite was perfect. We'll be back.
    Special Features:
    fit for foodies, good for groups, vibrant bar scene, great for brunch, notable wine list, romantic, neighborhood gem, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • Great Dine About Town Experience
    2000Man
    Dined on 1/20/2014
    The food was very good and the service was solid. The Walnut Bread was phenomenal. Would absolutely recommend and dine again.
    Special Features:
    fit for foodies, good for groups, vibrant bar scene, notable wine list, neighborhood gem
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
    I would recommend this to a friend.
  • Trace was nice
    OpenTable Diner Since 2011
    Dined on 1/16/2014
    Food and ambiance were wonderful for 4 of us dining. Had the Dine About menu. Everyone enjoyed their meals and the close table we sat at.
    Special Features:
    vibrant bar scene, late-night find, hot spot
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • Great Night Out
    DanaVIP
    Dined on 1/13/2014
    I took my sister here for her birthday the other night, I purchased the GILT city voucher which had 3 courses and a drink for each course. The first drink, the lemon grass drop was FANTASTIC, and I'm not one for cocktails. The pinot noir that followed was great as well that I continued it into my third course. The ambience at TRACE was very quiet and greatly decorated (it is in the W after all), perfect for a special occasion or date spot. The food was awesome, I had the ox tail and onion soup and then the scallops. Overall, it was a perfect present and the service added to it even more.
    Special Features:
    special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.
  • Great location and ambiance but!
    cfinleyVIP
    Dined on 12/25/2013
    Food is not even close to ok for these prices. High priced cafeteria. Only thing either if us even liked was the chicken liver louse. And on Christmas
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
  • Superb food and great service
    OpenTable Diner Since 2002
    Dined on 12/21/2013
    Our group of 6 enjoyed a long weekend lunch here. The food was excellent and beautifully presented. The staff was attentive and nice, too. I highly recommend for a business or casual meal.
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
    I would recommend this to a friend.
  • Excellent Service
    SandyVIP
    Dined on 12/19/2013
    Staff is absolutely wonderful. From the hostess to the waiter to the bus boy. Decor is very modern and trendy. Food is good although not outstanding. Serving sizes are small. Will definitely be back for the service and the ambience.
    Special Features:
    fit for foodies, good for groups, vibrant bar scene, romantic, late-night find, neighborhood gem, hot spot, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.
  • Disappointed
    Anonymous
    Dined on 12/19/2013
    I've been going to this restaurant for several years as it is convenient before the Smuin Ballet performances at the Yerba Buena Theatre. Frankly, I liked it much better before it was completely remodeled and became Trace. We both ordered the crab salad and I thought it was tasteless. The portion was fine. We had asked the waiter if it was enough for an entre. He said yes and told us it was delicious and his favorite thing on the menu. I never ask for a waiter's recommendation but he offered. The bread made up for the salad. Very good bread, especially the olive. I may try it again because it's convenient but unless this was an isolated incident, I will have to find something else.
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • Great Holiday Lunch
    holiday4dine
    Dined on 12/13/2013
    I picked Trace for a special holiday lunch for my team. We had a great time--nice selection of food choices for the varied attendees, great service which was paced just right. We had a wonderful time and great food--definitely would recommend it to others even if its a smaller group.
    Special Features:
    fit for foodies, good for groups, notable wine list, neighborhood gem, great for lunch
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.
  • Good for anyone at Moscone Ctr.
    Switzer
    Dined on 12/10/2013
    It's close to Moscone centre and makes a perfect location for lunch during a big convention. Service is good and the food is above average. I like how they offer the same menu in the bar which makes life much easier.
    Special Features:
    neighborhood gem, hot spot, great for lunch
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • Excellent Lunch Specials
    JonasfVIP
    Dined on 12/6/2013
    Trace has excellent lunch specials which are ideal for a business lunch in a posh-hip restaurant. Service has been good or great.
    Special Features:
    fit for foodies, vibrant bar scene, romantic, late-night find, hot spot, great for lunch
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • Ambiance is very modern as
    luvFoodVIP
    Dined on 12/3/2013
    Ambiance is very modern as expected for a restaurant in a W hotel. The energy levels in the bar area were high - I sat in the quieter restaurant side which I appreciated. I tried the walnut bread, nettle gnocchi and the pork loin with lentils. The walnut bread was different and delicious and the gnocchi was simple and superb tasting. Unfortunately, the pork loin was not memorable. The service was amazing - attentive but did not interrupt a phone call I was on.
    Special Features:
    good for groups, vibrant bar scene, hot spot
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
  • Terrific terrine
    TheProfessorVIP
    Dined on 12/2/2013
    Wine list by the glass has some real gems. Austere decor was pleasant on a slow Monday. Some may find the house music annoying. I was busy Shazaaming. Had terrific nettle gnocchi and asked waiter which was better between vegetable terrine and the hangar steak. He pondered a bit before choosing the terrine (which I really enjoyed -- it was more a deconstructed terrine. Funny thing later as he have his patter to other tables of what the best dishes were, neither of my choices was among them. So I have something to lol forward to when I go back. And I applaud his tact in allowing me to choose the dishes I wanted. He either had not tasted them or did not care for them Wish I'd asked. I was nonplussed by the dessert menu.
    Special Features:
    fit for foodies, romantic, hot spot, great for lunch, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • Brunch before the car show
    Yummystuff525VIP
    Dined on 11/30/2013
    The design is awesome in this restaurant the food was only alright. Basic blandish flavor--nothing exciting. This place may not be up to par for the SF brunch scene, but the bar is cool. Perhaps will try again for a happy hour during the week. The service was good, the food needs some work.
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • if Roger is your server, ask
    OpenTable Diner Since 2009
    Dined on 11/14/2013
    if Roger is your server, ask him about the bees he keeps on the 4th floor roof - they use that honey in some of their dishes! although there's a new Chef, he comes from Michael Mina's stable of restaurants, so no doubt the high quality and social consciousness of the restaurant will continue, or exceed itself, and there will continue to be a focus on the freshest seasonal ingredients, from the area's best sustainable providers.. I like that there's many types of seating available, from a long communal high-top to interesting architecture to give select tables a somewhat private feel.
    Special Features:
    fit for foodies, good for groups, vibrant bar scene, great for brunch, neighborhood gem, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • as special as the occasion merited
    foodyforfivedecadesVIP
    Dined on 11/13/2013
    We were seated as requested in a back quiet section to accomodate the group conversation and older ears... we had great service;.. all the dishes were excellent from Salad to the main Vegetarian entree one member requested---unique and very tasty.. Even the bread needs of the gluten free were recognized and served.. overall one of the best dining experiences i have had in SF in a long long time; we will return!
    Special Features:
    fit for foodies, good for groups, notable wine list, romantic, late-night find, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • the best service
    chowhound
    Dined on 11/13/2013
    Our waiter, Damien, was fantastic. great personality, helpful, not obtrusive, sincere The food was great, the servings maybe a little bit on the small side in one or two cases. We went for my friend's birthday and got extra special service from Damien and the very capable pastry chef The décor is great, maybe a little too sunny at a few of the window seats at certain parts of the day. But I am not too sure about that as we requested a more interior table.
    Special Features:
    fit for foodies, great for brunch, great for lunch, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • What a pleasant surprise!
    OpenTable Diner Since 2003VIP
    Dined on 10/30/2013
    Last time I went to this location it was the XYZ restaurant in the W Hotel. They changed the name to Trace and must have also changed the chef because the food was fantastic and so were the wine choices. Went with a friend right before a performance at YBCA. Can't wait to go back with my husband!
    Special Features:
    fit for foodies, vibrant bar scene, notable wine list, hot spot, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • For the price, this was a
    amalfi
    Dined on 10/29/2013
    For the price, this was a huge let down. Some dishes were good but others really missed the mark. Service was definitely not up to par for what this restaurant "should" be. It showed in the surroundings. Wasn't very full when all the other restaurants I tried to book were full 2 weeks ago.
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • Creative menu
    RonnyS
    Dined on 10/28/2013
    Very interesting menu with a creative flair. Good selection of menu items and wine. Reasonably priced, considering it is in an upscale hotel.
    Special Features:
    fit for foodies, vibrant bar scene, notable wine list, late-night find, hot spot, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
    I would recommend this to a friend.
  • Great Food!
    OpenTable Diner Since 2008
    Dined on 10/26/2013
    My boyfriend and I went here before we went to a party the W hotel was hosting for Halloween. The food was tasty and they gave us a free desert for my boyfriends birthday. Great service!
    Special Features:
    fit for foodies, good for groups, vibrant bar scene, romantic, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • Amazing meal!
    OpenTable Diner Since 2009
    Dined on 10/25/2013
    Truffled gnocchi and the chicken breast confit were outstanding!
    Special Features:
    fit for foodies, good for groups, notable wine list, romantic, hot spot, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • Not a great value
    AlexShapiroPR
    Dined on 10/24/2013
    Outstanding service and fantastic cocktails, but the tab was somehow far more than one would expect.
    Special Features:
    good for groups
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.
  • Solid Dining
    frenchyvette
    Dined on 10/20/2013
    My friend and I went for dinner with a Travelzoo voucher. The service is good and the food was solid fare. Decor is very contemporary and comfortable.Nothing exotic or crazy.but good solid fare.
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • Delightful TIme Trip, Draper
    DraperDome
    Dined on 10/18/2013
    Isn't that Joan Harris and Roger Sterling over there in the booth? With modern architecture exuding, TRACE is very good choice for a make believe Mid Century Modern luncheon with 1 hook: they have an 'eat and run' combo entree, appetizer or soup, and ship you out the door with dessert for consuming later on company time. Bravo!
    Special Features:
    fit for foodies, great for lunch
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
  • We've been to this place many
    RingLeader1VIP
    Dined on 10/17/2013
    We've been to this place many times for both brunch and dinner, and we will continue to go back.
    Special Features:
    fit for foodies, vibrant bar scene, great for brunch, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • Fancy lunch!
    Emilina
    Dined on 10/15/2013
    Came here with some coworkers for the 45 min lunch and we all loved it! The pumpkin soup was a delicious seasonal treat, and the chicken sandwich was so good I ate the half I took to go as soon as I got back to my office. Our server was wonderful and very sweet. I also had to order the wine from Paso Robles because I went to college on the central coast, and it was the perfect match for my meal!
    Special Features:
    fit for foodies, notable wine list, neighborhood gem, hot spot, great for lunch, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.
  • Fun
    rdoc
    Dined on 10/4/2013
    The atmosphere at Trace is fun and energetic- its quite loud though, so better for a festive group than a couples intimate dinner. we had a group of 6 and had a great evening. Standouts from the meal were the mushroom flatbread pizza, and the heirloom tomato salad with hazelnuts and tiny diced mozzarella, and ricotta. Artisan breads were delicious and plentiful. Cocktails also delicious imaginative and plenty of non-sweet and fruity choices. The lemongrass martini was great. We were there on a fri night. It was 30 minutes before anyone even approached our table for a drink order, so service could be improved. Once he finally arrived, waiter was helpful and pleasant.
    Special Features:
    fit for foodies, good for groups, vibrant bar scene
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
    I would recommend this to a friend.
  • service was not rushed, recommendat
    TwistedMartiniUp
    Dined on 9/26/2013
    service was not rushed, recommendations were great and the seasonality was perfect. Did not know it was part of the W hotel but it was not a hotel restaurant.
    Special Features:
    fit for foodies
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • Very energetic atmosphere!
    OpenTable Diner Since 2001VIP
    Dined on 9/20/2013
    Very energetic atmosphere! The food was excellent with generous portions. The kitchen was very accommodating in customizing our dinner.
    Special Features:
    fit for foodies, good for groups, vibrant bar scene, late-night find, hot spot, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
  • Style over Food
    OpenTable Diner Since 2005
    Dined on 9/14/2013
    Tried Trace for early dinner. Really liked the modern decor. Wife's organic grains entree was different and very good and the heirloom tomato salad was excellent. Unfortunately, my entree was terrible. Probably unfair to Trace in that I didn't send it back, but the pork was 3 overcooked and very dry pieces of tasteless meat. Sauce was sparse, but Ok, but at $28, the meat should at least be properly cooked. Waiter didn't say much to my comment, but at least the busboy said he would mention it at their review. Suggest that others try a different entree.
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.
  • Date night!
    OpenTable Diner Since 2010
    Dined on 9/9/2013
    Had an amazing date with the Travelzoo voucher! Way too many drinks to finish and 3 full course meals. Loved it!
    Special Features:
    fit for foodies, vibrant bar scene, romantic, neighborhood gem, notable wine list, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.
  • Too much salt
    EddieVIP
    Dined on 9/7/2013
    I left with a taste of salt that wouldn't seem to stop. My first course, tender braised pork with gnocci, was very good, but a bit bland. My second course, however, was overcooked seabass in a broth with an egg yolk. The fish and brother were very oversalted, which really ruined it. I could barely taste the fish for the salt. The waiter was did a good job, but couldn't make up for the lack of finesse in the kitchen. Also, the music coming from the bar area was just to loud. If the food had been really outstanding, the noise would have bothered me less.
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
  • Wonderful food and service
    Csfa
    Dined on 9/3/2013
    I took my friend there for his birthday. Our menu had his name printed, along with birthday wishes, and we got specially designed dessert. The service was very friendly and professional, and I like the trendy interior design. All our orders were delicious, and I appreciate their positioning of sustainably grown food source. We'll definitley be back.
    Special Features:
    fit for foodies, good for groups, vibrant bar scene, special occasion
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.
  • we ate early, 6 pm, and the
    OpenTable Diner Since 2008VIP
    Dined on 9/3/2013
    we ate early, 6 pm, and the entire meal was rushed. food was received within less than 10 minutes of ordering, plates were removed while still chewing, coffee was offered after dessert was served and eaten. the restaurant was not crowded, many empty tables so we were not sure why we were so rushed during the meal.
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
  • We used our Travel Zoo coupon.
    OpenTable Diner Since 2004
    Dined on 8/28/2013
    We used our Travel Zoo coupon. The food choices were good but we weren't so crazy about the cocktail choices (expecailly with the desserts). I normally wouldn't drink a lemon drop, wine and a tequila drink in one sitting (don't like to mix my drinks). The food, service and ambiance was fantastic though. I guess we will stick to the neighborhood restaurants and not the touristy places.
    Special Features:
    fit for foodies, vibrant bar scene, romantic
    • Food
    • Ambiance
    • Service
    • Noise LevelModerate
    I would recommend this to a friend.
  • Nice try but bland
    klaytonk
    Dined on 8/18/2013
    Very bland. Steril environment remanicant of a prison. EVERYTHING Needed salt badly.
    • Food
    • Ambiance
    • Service
    • Noise LevelEnergetic
  • New Look!
    OpenTable Diner Since 2003VIP
    Dined on 8/7/2013
    Love your new look! Food was delicious! Rather quiet, but I am not complaining.
    Special Features:
    neighborhood gem, great for lunch
    • Food
    • Ambiance
    • Service
    • Noise LevelQuiet
    I would recommend this to a friend.