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Reserve at Pure
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707 US Highway 46
Parsippany, NJ 07054
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$30 and under
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Hours of Operation:
Starting February 2014.
Sunday - Wednesday 4pm to 11pm
Thursday - Saturday 4pm to 2am
AMEX, Discover, MasterCard, Visa
Steak, Seafood, Sushi
Banquet/Private Rooms, Bar Dining, Bar/Lounge, Chef's Table, Dancing, Entertainment, Full Bar, Happy Hour, Late Night, Patio/Outdoor Dining, Private Room, Takeout, Wheelchair Access, Wine
A word from Pure
Steak, Seafood and Sushi.
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Awards voted by OpenTable diners
Diners' Choice Winner
Diners' Choice Winner
Vibrant Bar Scene
This is the 3rd or 4th time I have
been to Pure but this will be the last. Service wasn't what I expected there were only 2 'real' servers. They said they were working together but it seemed to me they didn't talk to each other. One would stop at the table and ask the exact same thing the other server wanted to know. It was annoying to keep saying I told the other guy, or he asked that already. Shawn tried but Billy seem to be whining about there only being 2 servers."
Dined on 2/26/2014
Went this past Saturday night with
friends. While the restaurant itself is quite nice, that is about it. The memu is eclectic and all over the place. Our waiter couldnt answer even the most basic question - "what are your top 3 choices for dinner?" He gave such a convoluted answer and then told us not to order any of the thai dishes. "We are not a thai restaurant" the waiter said. Very expensive for inept everything. The food was only mediocre."
Dined on 3/1/2014
This was the second time my
husband and I ate at Pure. We were there with another couple. The food and service was just as good as the first time (Valentine's Day). I had the sea bass the first time and salmon the second. The fish is properly prepared and extremely tasty. MY husband had the rib eye the first time and the short ribs the second. Both are excellent. Our friends had the rib eye and based on my husband's recommendation and they were pleased with their choice. We highly recommend the calamari. It doesn't come with the traditional sauce and is perfectly fried."
Dined on 2/28/2014
I've been to this place twice and
I absolutely love it. The food, drinks, staff and the overall atmosphere are GREAT!"
Dined on 2/21/2014
I called before we went asked if
we could bring our own wine. The answer is yes, so we did but was told must be charged for $25 which they didn't tell me when I called. After we made order, the waitress came back and told us the wine we ordered was not available. But actually it was available. After we finished the food, the waitress came back and asked us to order desert, but we actually did ordered at the same time we ordered other dishes. After that, we waited for over 30 mins to get our desert, after I asked the manager two times."
Dined on 2/14/2014
We went to Pure for the first on
Valentine's Day. A rose for the woman was a nice opening touch. Food was very good - I had scallops as my first course, followed by a shrimp salad which I thoroughly enjoyed. Fillet mignon was okay, asparagus and potatoes were even better. Soufflé for dessert topped off a lovely evening. Dinner was leisurely. Shawn and our our waiters were extremely attentive. Warning - if you order a drink "on the rocks" it will cost you $2 extra. $2 for ice, really ?????????"
Dined on 2/14/2014
Located attached to a Holiday Inn
in a retail section of Parsippany who knew that there would be a restaurant this good. The decor is great and the food is wonderful. The Spicy Tuna Tartar Stack as an appetizer is fantastic. There is a very nice wine selection. On my first visit I had a wonderful bone in Ribeye which was as good as any high end steakhouse and on my second visit I had the duck confit which was moist and tender. Service is excellent. and prices are fairly reasonable. It will be part of our regular dining rotation when we want to go a bit upscale."
Dined on 2/8/2014
While the waitress was very
attentive and very nice, the service was a little slow. That's more the kitchen then the waitress."
Dined on 1/18/2014
This was the 5th time I have eaten
at Pure. The first time when it opened it was great but we have had varying experiences since then. This weekend was by far the worst experience. We sat down at 6pm and didn't leave the restaurant until 840 (the restaurant was hardly busy at the time). We asked the waitress what the specials were and when we ordered wine, she asked us what # of the wine (something clearly a waitress should know and not expect a customer to point out). I ordered a medium steak and received a well done steak. It took them 25 minutes to get another steak out. Loved it when it first opened, but since there are many other new options in the area, we will now try those out."
Dined on 1/18/2014
Cool, friendly and diverse food
and cocktail menu. Highly recommend the Spicy Tuna Tartare and scallops. Presentation, food portions on the money and good value. Service was attentive but not intrusive. Will definitiely be returning to try some of the other yummy items on their menu. Cosmos were tasty too."
Dined on 1/10/2014
I have been to this restaurant
three times. The food is very good, but each time i go there there has been a problem. The first two times I went i made a reservation and had to wait 45 minutes for a table because they "ran out of menus". I have never heard such a thing. The third time i went was my recent visit on New Years Eve. Again i invited guests and when we drove up we were stopped by parking attendants who told me that it was $10 to park. Can you imagine? The restaurant is in a hotel and they were charging to park in the hotel parking lot whether they parked the car or not. They were clearly taking advantage of their patrons. So, it cost me $20 because i paid for my guests. Dont think i will go back."
Dined on 12/31/2013
The atmosphere is enjoyable!
Quality of food is outstanding! A great place to celebrate with friends or have a romantic meal. Diffenently give Pure a try!"
Dined on 11/24/2013
Went for the first time on Friday
night with my wife and daughetr after passing by in the car somany times. We were quite pleased. The restaurant is docorated nicely and the food was excellent. The sushi was very fresh and the pad thai (I got it spicy) was one of the best I have had. Portion sizes were good and the menu is not at all overpriced (NYC quality at suburban prices). I saw some reviews where people cmplained about the service, but our service was great. Note that we did sit down at 6:30 PM, so a bit early. They have an extensive kids menu as well, which is always a plus."
Dined on 11/22/2013
The food reviews sounded good, but
the service reviews were lousy. Service has definitely improved! We were greeted warmly & seated right away. The first waiter reviewed some of the popular items on the menu. He took our drink order & a second waiter took our food order. Both were attentive, knowledgable, friendly, & professional. The drinks, appetizers, dinners, & dessert were all delicious. Cocktails were strong. Wine was chilled appropriately. The yellowfin appetizer & tuna tartar were super fresh & tasty. We had sea bass & the steak special for dinner. I cleaned my plate! The steak was not super hot, but was cooked perfectly. We shared dessert - trio of creme brûlée, which was the proper temperature & yummy. We'll definitely go back."
Dined on 11/16/2013
The food here was very good. Was
our second time here (1st time only had appetizers by the bar). The entries and appetizers are very well prepared, fresh and good. My only complaints was the waiter was at times clueless regarding some of the menu items or was hardly present. The second issue was they had a DJ playing music. While I love club music, I don't want to be screaming to speak to a person who is literally a few feet away from me. Overall, I would go back here again."
Dined on 11/9/2013
to be hip. Staff inexperienced.
Some confusion. Food imaginative, but not spot on."
Dined on 11/3/2013
My wife and I both decided to
stick with the sushi side of the menu for our first time at Pure. I had the crab cakes appetizer - chock full with crab and enough for two people to share easily) - and my wife had a sugar cane beet salad, which was more like a raw beet carpaccio with goat cheese and greens - very different and very tasty. Most of the sushi rolls caters to those who like the spicy side, but they were all fresh and tasty. We will definitely return and give the steak/seafood side of the menu and chance, also."
Dined on 10/29/2013
The food was excellent, there was
a large group of us and everyone loved their dishes. The wait staff and manager were the opposite. This is a steak restaurant and the waiter didn't know what the difference between a medium rare and a medium steak was, other than to say the medium was less juicy. When asked how the sea bass was prepared he said "in a pan." Service was extremely slow and our meals did not all come out at the same time, both the appetizers and entrees. Some dishes didn't come out as hot as they should, our guess is they were sitting in the kitchen. We waited over 20 minutes for coffee and dessert, which we eventually cancelled. When the bill arrived we had still been charged for the coffee and desserts."
Dined on 10/21/2013
We got there early (5:30) and sat
in the bar for a drink. The place was deserted and the bartender very friendly and accommodating. We sat in one of the dining rooms for dinner. Again, not many people so it was quiet. We love sushi so we went for the omakase. Nicely done, well presented, imaginative blend of flavors throughout.The sushi came all at once and there was a surprisingly large number of pieces. Definitely a bargain for omakase. We had the lava cake with caramel center and hazelnut ice cream. The lava cake was excellent. Service was very good. Overall, a very nice dining experience. The place was packed when we left and fairly noisy so getting there early is best if you want a quiet dinner."
Dined on 10/19/2013
This is our second time back at
Pure. The 1st time is was so good the food was great the noise level was good and we had a great time. But this time it took over 20 min to get our drinks, we order appetizers they came in good time and were good. But then it took about 1hr or so for our dinner and it was ok. They got the order mixed up and it was just a overall a bad night. But they did give us our dessert on the house. I guess it was a bad night for them but I would go back for a drink and listen to the music it has a nice bar scene."
Dined on 10/12/2013
Service was sub par. The waiter
forgot to bring drinks we ordered. Food service was slow and the noise level was deafening."
Dined on 9/21/2013
Took my wife for our anniversary,
and had an excellent meal! Very interesting menu with plenty for everyone. Seafood was wonderful."
Dined on 9/15/2013
everything was great ,but the
bread was not good at all."
Dined on 9/1/2013
Excellent and varied menu.
Attentive staff and good food. Nice layout. Worth a visit (or more)."
Dined on 9/1/2013
Bartender was friendly and
welcoming. Server did a great job. We loved our drinks, entrees and the ambiance...Great to get together with friends in a welcoming great space."
Dined on 8/21/2013
Had an excellent meal at this
French/American/Asian fusion restaurant. Started with sushi that was so fresh a tasty. The veal chop was huge and perfectly cooked . The scallops were beautifully prepared but a bit more spicier than expected. I would have given service a 5 except that we felt that we were a bit rushed to order. The waiter soon realized we weren't going to be rushed and so we ended up having a wonderful and leisurely meal. The place is huge but having small rooms made it more intimate. The bar is a great place to hang out. There are also tables there to have a small or full meal."
Dined on 8/18/2013
The food was great and the
restaurant had a lovely atmosphere. The hostesses were very friendly, classily dressed, and helpful."
Dined on 8/9/2013
I was apprehensive when I realized
this place was connected to a Holiday Inn, but the outside shows nothing of what you find inside. The food was fantastic and the service super friendly. Great bar, and fun atmosphere!"
Dined on 8/2/2013
Food was great. Service was very
good. Lively and fun."
Dined on 7/30/2013
We had a great anniversary dinner.
It was very quiet when we got there at 630 but became more filled and vibrant as the evening went on. The food was amazing, and our waitress was very accommodating with helping me understand what the dish tasted like! The only drawback was that, even with a reservation and being there early, we were sat in front near the entrance and hostess stand."
Dined on 7/28/2013
We had a 7:00 reservation; the two
young hostesses said they only had a table for us between two large parties. I located a table by the bar area that was quiet. Put larger parties in the separate room by the bar. The tables for 2 are small. The fire & ice shrimp was a yummy appetizer. I ordered the grilled chicken over basmati rice and my date had the yellowtail sushi & volcano roll. Both meals were well prepared and tasty! For dessert we had tres leches cheesecake & the hazelnut semi freddo. Both were delicious!"
Dined on 7/13/2013
Interesting ambiance. Prompt,
courteous service, server with good knowledge of dishes. Sushi is very good. Drinks are good too. After 11 pm on weekends, place turns into a lounge with DJ. Worth visit if you are looking for good food and atmosphere. Good for a date, dinner with friends. If you are sitting by the bar, Todd (bartender) is very knowledgeable and makes awesome martinis."
Dined on 7/6/2013
The way Pure has been transformed
is amazing. I felt like I was in a trendy restaurant in NYC, not Parsippany. The menu was extensive, something for everyone. From appetizers to dessert, everything we ordered was delicious. The service was very attentive. The atmosphere was quiet enough to have a conversation, but lively enough to feel like you were at a club."
Dined on 6/29/2013
Beautiful new place. Food was very
good. The main issue was the service but that is due to the restaurant being new."
Dined on 6/21/2013
Awful service ..forgot my drink
and my partners salad. Took an hour for food to arrive and the place as empty on Fathers day. Expensive and tasted terrible...both meals. Dress code said Business casual and people allowed in with jeans, shorts and sneakers. Repetitive beat played entire time! Like a gym..not an upscale restaurant."
Dined on 6/17/2013
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