La Pulperia, a restaurant featuring rustic Latin cuisine from Chef/Owner Carlos Barroz and Victor Medina, opened on Monday, February 11 on Restaurant Row, at 371 W. 46th Street. Named for the general stores found throughout South America, La Pulperia offers Barroz’s simple yet refined food from the… countries of Latin America, with European influences from places like Italy and Spain.
La Pulperia, designed by Andres Gomez (Red Rooster, Whitehall, SoCo) mirrors the authentic pulperias of South America, with handcrafted floor tiles from Mexico, reclaimed wood from Brazil on the ceiling and walls, and abundant shelving displaying top shelf liquor, fresh produce, and wine. Eventually the restaurant will sell packaged foods, like its namesake. It seats 60 (including a long burgundy banquette along one wall and a large communal table in the center of the dining room). Gomez’s handmade brass lamps with Edison bulbs hang over several of the tables.